Video Mailers
What is a Video Mailers
Video Mailers are sent via direct mail to customers, getting you in the best position to make your greatest marketing pitch. On opening the mailer box, you are assured the of best personal engagement and attention to you message.
A Video Mailer bring your audiences closer to your business and helps build a great personal connection to your company, leading to heightened trust, loyalty, better leads and more sales. We have a large selection of Video Mailers that are ideal campaign tools for all industry segments. It’s the right time to plan your own video mailer campaign.
Customized Messaging, Maximum Impact
One of the biggest advantages of video mailers is content flexibility. You can preload a single, universal video to support a broad campaign or customize each mailer with a unique video for a specific recipient.
Their tactile design, personalized messaging, and high production value make video mailers a standout solution for marketers who want to elevate their outreach and connect meaningfully with their audience.
Elevate Your Brand with A Video Mailer
We Know A Video Mailer In the Real World Works:
In the competitive landscape of modern marketing, a Video Mailer offer an innovative way to capture your audience’s attention and deliver your message effectively. These customized mailers, embedded with an LCD screen, play your video content when opened, merging the tactile experience of direct mail with the engaging power of video. This unique combination ensures that your message not only stands out but also leaves a lasting impression, making a Video Mailer a powerful tool for brand promotion.
Video Mailers enhance brand engagement by captivating recipients with dynamic, personalized content tailored to their interests. Whether used for product launches, event invitations, or client appreciation, these mailers create memorable experiences that significantly boost brand recall. By integrating video content into a tangible printable format, Video Mailers deliver a high-impact marketing strategy that differentiates your brand and fosters deeper connections with your audience and has a massive ROI. Engage your customers with a 8x-10x shareable video experience.
Engage and Impress with Modern Video Mailers
Video mailers—also known as LCD video mailers, video books, or video direct mail—combine high-impact video with printed packaging to create a powerful marketing tool. These sleek, modern brochures automatically play a preloaded video when the cover is opened, offering an engaging, interactive experience from the first touch.
While the terms are often used interchangeably, the main distinction lies in delivery. Video brochures are typically handed out at events, meetings, or presentations. Video mailers, on the other hand, are designed to be mailed directly to the recipient, making them ideal for reaching decision-makers remotely.
Why Brands Use Video Mailers
The core purpose of a video mailer is to get your message directly in front of high-value contacts. Whether you’re launching a product, promoting an event, or introducing your company to a new audience, video mailers grab attention in ways traditional print can’t.
Marketing teams often use video mailers to bypass gatekeepers and speak directly to C-suite executives or key stakeholders. With the right message and targeting, this strategy can dramatically increase engagement, response rates, and conversions.
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Video Mailers FAQs
Q: What is a Video Mailer?
A Video Mailer is a printed marketing piece—like a card or folder—with an embedded LCD screen that plays a video when opened. It’s a standout way to deliver your message through direct mail. Learn more at videoplusprint.com/video-mailers.
Q: How does a Video Mailer work?
A: Open it, and the screen automatically plays your pre-loaded video. It’s powered by a battery, with optional buttons for control, blending print and digital seamlessly. See it in action at videoplusprint.com.
Q: What are the benefits of using Video Mailers in marketing campaigns?
A: Video Mailers grab attention, boost engagement (80% higher recall per Wyzowl), and drive responses—perfect for cutting through clutter. Explore their impact at videoplusprint.com/video-mailers.
Q: What industries can benefit from Video Mailers?
A: Real estate, retail, healthcare, tech, hospitality—any sector wanting to impress. They’re versatile for pitches or promos. Check industry uses at https://videoplusprint.com/industry-wise/
Q: What screen sizes are available for Video Mailers?
A: We offer 2.4-inch, 4.3-inch, 5-inch, 7-inch, and 10.1-inch screens, your choice. Find the right fit at videoplusprint.com/video-mailers. With the different screen sizes, come different folder sizes for you to choose or custom make your own special size if you like.
Q: Can I customize the design and printing of my Video Mailer?
A: Yes! Tailor the cover with your logo, colors, and finishes (glossy or matte)—make it yours. Look for ideas of different concept produce page https://videoplusprint.com/products/
Q: How long can the video content on a Video Mailer be?
A: Typically 30 seconds to 5 minutes, but up to 30+ minutes with extra memory. Short and sweet works best—details on more video folders and video mailers here https://videoplusprint.com/video-mailers.
Q: Are Video Mailers rechargeable?
A: Yes, they come with a rechargeable battery via USB, keeping them ready for action. We also have the change the length of the battery life depending on your requirements. Example a Video POS system, will require a longer battery life VS a standard Video Folder or Video Mailer.
Q: How is video uploaded onto a Video Mailer?
A: Connect it to a computer with a USB cable and drag your file—or we’ll pre-load it for you. Get the how-to at vhttps://videoplusprint.com/video-formats/
Q: Can I change or update the video content on a Video Mailer later?
A: All of our products allow you to update or swap out video content. This is done by the supplied cable with each unit. We do have the option to “lock” the unit, where the end user will not be able to update or upload new content as well. This is done by a per project basis.
Q: What type of file formats are supported for video playback on Video Mailers?
A:MP4 is standard—widely compatible and easy to use. The resolution is changed based on the LCD Screen size you select for your project. Note: VPP takes care of all your converting and uploading into each unit. You are also able to do this on your side as well, if needed.
Q: Do Video Mailers include sound functionality?
A: Yes, built-in speakers deliver clear audio alongside the video. We only use the top of the line brand new speakers in all our video in print products.
Q: What is the battery life of a Video Mailer, and how is it charged?
A: Expect 1-2 hours of non stop play time as an approx time frame, weeks/months on standby and to fully charged each product via USB in 2-4 hours approx depending on the battery you have chosen.
Q: What is the typical turnaround time for ordering Video Mailers?
A: Small batches (50-500) take 3-4 weeks; larger orders (1000-10,000+) take 4-5 weeks. Rush options available as we understand last minute projects/budget spend.
Q: How much do Video Mailers cost?
A: Prices range from $30-$70 (basic) to $100+ (premium), based on size and volume. Get a quote at https://videoplusprint.com/free-quote/
Q: What factors affect the price of Video Mailers?
A: Screen size, quantity, cover material, and extras like buttons or rush delivery.
Q: Can I order a sample Video Mailer before placing a bulk order?
A: Yes, we offer samples to test the magic firsthand. Request one at https://videoplusprint.com/contact-us/
Q: How can Video Mailers improve direct mail marketing ROI?
A: They lift response rates (e.g., 22% signup boost for a gym we helped), turning mail into results. See ROI information on our blog page at https://videoplusprint.com/why-video-folders-are-the-future-of-business-presentations/
Q: Are there options to include additional features like replay buttons or volume controls on a Video Mailer?
A: Yes—add play/pause, volume, or next/previous buttons—or keep it auto-play. We cab customize each button to what ever function you like. You can have different qty’s of buttons as well on each unit.
Q: How do I get started with creating my own customized Video Mailer campaign?
A: Define your goal, pick your design, and reach out—we’ll make it happen. Start today at https://videoplusprint.com/free-quote/